8 ways brands use social listening

Social listening

What is social listening? Social listening, also known as social media monitoring, refers to the activity of tracking and analysing posts published in real time on social media networks, around a chosen subject. This includes all of your big social platforms such as YouTube, Facebook, Instagram, Twitter and Pinterest, but also smaller community-based and consumer-opinion […]

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The 12 Best Social Media
Tools For Teams

Social media tools for teams

From social sharing to metric measuring. Social media has fast become one of the most essential marketing channels available today but with so many channels to manage, trying to tailor create, launch and tailor campaigns to each can really get your head in a spin. How can you make sure your team of social specialists […]

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How to create a 360 photo for your Facebook timeline

How to create a 360 photo that Facebook actually recognises as a 360 photo… If you’ve been having trouble uploading 360 photos on to your Facebook timeline you are not the only one! Discover exactly what works. Video source: facebook360.fb.com/360-photos/ The trick is to make sure that Facebook understands the type of image file you upload. But unfortunately this leaves plenty of […]

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Seven social media trends for 2015:
4) Collaborations

Two heads are better than one. Three is a magic number. Aint no party like an S-Club party – and 5ive will make you get down now. There’s no escaping that people working together are better than people working in isolation. And that stands true for brands and marketing efforts too. Brand partnerships have been […]

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Seven social media trends for 2015:
2) Messaging Apps

Snapchat is apparently reaching ‘critical mass’, whether it’s a success metric we find useful or not, and the popularity of the platform has not gone unnoticed by brands. Indeed, the surge in usage of private and group messaging apps is something every brand marketer is keen to get involved in over the coming year, and […]

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Social Media Week
preview #SMW2014

Social Media Week is upon us and our ticket slash invite to the official events (and party…) has been booked for weeks. So we thought it only right to have a quick run-down of what’s on offer and what’s managed to tickle our fancy. As ever, the beginning and end of the week’s events include […]

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